TY - JOUR ID - 758 TI - Environmental Orientation as a Determinant of Innovation Performance in Young SMEs JO - International Journal of Environmental Research JA - IJER LA - en SN - 1735-6865 AU - Sáez-Martínez, F.J. AU - Díaz-García, C. AU - González-Moreno, A. AD - University of Castilla-La Mancha, Spain Y1 - 2014 PY - 2014 VL - 8 IS - 3 SP - 635 EP - 642 KW - Environmental orientation KW - Innovation KW - SMEs KW - Start-up DO - 10.22059/ijer.2014.758 N2 - The popular press, as well as most academic literature, claims that innovation activities areinherently linked to higher company performance. Successful innovations usually increase the firm’s marketscope or reduce costs, helping firms to obtain superior benefits. Therefore, most innovations are developedwith those objectives in mind. Environmental orientation is defined as the managerial recognition of thesignificance of the impact a company has on the environment, and the need to minimize such impact. Nowadays, environmental motivation for innovation is becoming more and more common as firms are more aware of the consequences of their activities and attempt to be socially responsible. However, most literature on innovation is focused on R&D and on large mature firms, practically neglecting small and medium sized Enterprises – SMEs-, as does the literature on corporate social responsibility. In this paper, we focus on a sample of 1337 start-up SMEs less than 10 years old, from which we obtained information regarding their innovation activities. Our results show that in comparison to cost-oriented innovations, environmental orientation in the development of innovations increases performance. UR - https://ijer.ut.ac.ir/article_758.html L1 - https://ijer.ut.ac.ir/article_758_76254725233d8d0179a9604e34bae69c.pdf ER -